Improve Your Global Business English by Fiona Talbot

Author:Fiona Talbot
Language: eng
Format: epub
Publisher: Kogan Page

Chapter Eight

Using the global word power skills guide

“Writing is absolutely not just about putting pen to paper or typing out a message. It can be a science as much as an art.

What is the global word power skills guide?

This is a four-step guide that brings many of our tips together, to help you write global business English effectively on a daily basis. People tell us it helps with spoken skills as well. It works like this:

Step 1: Be correct for purpose

Know what your writing needs to achieve, alongside what your company needs to achieve.

Match readers’ or customers’ expectations at the very least.

Make sure you are using the right communication medium for your objectives.

Make sure your writing does not contain mistakes.

Your business communication will fail if you get your basics wrong.

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